Henderson Kite is a strategy business that helps organisations in the media and marketing world to develop their understanding of interactive digital technology, how it affects their business and what they can do about it. Our services fall into 3 main areas:
We run a series of workshops, designed to build confidence and curiosity in the technology and marketing space. We help to demystify and breakdown “digital” and inspire those who attend. Explaining from the strategic to the executional how and why things work and how they fit together (or not!). We have run over 100 sessions with some of the world’s largest media owners, advertisers and agencies.
Supporting organisations to create the required change through the use of frameworks that helps the team understand the challenges, set objectives and create strategies and measure progress Frameworks not only develop plans and processes that work internally but also with customers and stakeholders. Ensuring teams are provided the right support and continuing to work together towards a common objective.
Sometimes there is a specific problem that needs a specific solution. It may be a new value proposition, product offering, developing a commercial strategy or working through with a team to solve a problem. Project work is based on a problem, an agreed approach and agreed resource to solve it.